Everything you need to start. Nothing you have to guess.
This is how the kit shop will work. Every kit arrives in one box with everything the design needs and printed, phone-free instructions. Nothing is for sale yet — the prices below are the planned ladder, not a final commitment.
Ornament, coaster or key fob
Framed piece or small pillow
Why: everything to start and keep going, in one box.
Core kit + the tools
A piece to be proud of
Prices are provisional. Each kit will also come as canvas-only for stitchers who already have thread and a needle.
Help decide which kits get made
Tell us which first kit you’d actually want.
The “Notify me” buttons feed a real interest list — it’s how we decide what to make first, and you’ll be first to know when it opens. Nothing to pay, no commitment.
How each kit will read
Complete, honest, and gift-ready.
The strongest promise isn’t “complete kit” — it’s nothing important is hidden. Every product will use this exact data panel, so nobody has to guess what they’re buying.
Core kit — framed piece or small pillow
- Skill level
- Absolute beginner · one stitch only
- Finished object
- A framed piece or a small pillow
- Finished size
- 5–6" square
- Canvas & mesh
- 13-mesh (13 holes per inch) — easy-to-see holes
- Stitches used
- Tent stitch only — no specialty stitches
- Active stitching time
- A few cosy evenings (~6–8 hrs)
- Thread
- All thread pre-matched to the design, with extra
- Needle
- One blunt tapestry needle, sized to the mesh
- Instructions
- Printed, in the box — phone-free
- Included
- Canvas, all thread, needle, instructions
- Not included
- Stretcher bars (optional add-on) · frame
- Finishing
- Frame it yourself, or send it out — both explained. Pro finishing typically adds $X–$Y and 2–4 weeks (real range published with the kit)
Why it costs this much
Every kit page will break the price down plainly — the printed canvas, the pre-matched thread, the needle, and the printed guide — so the number never feels like a mystery. The honest breakdown is published with real figures once a beginner project is documented end to end.
On phones the four-kit comparison stacks into single cards (or a short “help me choose” chooser) rather than a squeezed table — so it stays readable on the screen most people will actually use.
In every box
- · A printed canvas — the design already on the grid
- · All the thread the design needs, pre-matched
- · A blunt tapestry needle
- · Printed, phone-free instructions
- · Every term explained the first time it appears
Built for a first-timer
- · Beginner-friendly mesh count, so the holes are easy to see
- · A size you can actually finish
- · Extra thread included, because running out is the #1 worry
- · One simple stitch to learn — no specialty stitches required